The ID Corp. worked with Gotham NY to design and complete the latest environmental site for Hitachi…seems like we’ve been doing a lot of environmental marketing these days. After a rigorous industry research phase, we followed it up with an iterative design approach that tied together a new site CMS, iPad and mobile friendly designs, several news and search feeds, and a whole mess of PR requirements. Along the way we also discovered Hitachi makes MRI machines and hybrid trains…who knew.
+ Technology Partner including the execution of all site development, Facebook and Twitter integration, Search functionality
+ Design and creative interactive lead including photo research
+ Integration into an established and complex in-house system at Hitachi
+ Complete customized content management system
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